Representation

Scott Kiefer

Roe Photo

Office

2350 Burdette St, Ferndale, MI 48220

FAQs

Everything you need to know about our work, rates, and how to get started.

What kind of work does Roe Photo do?

We specialize in stills and motion for automotive, fashion, lifestyle, and product campaigns. From global ad launches to high-volume brand libraries, we create content that’s polished, versatile, and ready for every platform.

Do you only shoot in Detroit?

Detroit is home, but our work travels. We’ve shot campaigns across the U.S. and around the world — from South Africa and Europe to Australia and Asia. Whether you need a local crew or a global partner, we scale to fit.

How do I book Roe Photo?

Get in touch with Scott to work with John. Once we know what you’re after, we’ll build a plan that covers crew, scope, timeline, and budget, straight up and built around your goals.

Do you work with agencies or directly with brands?

Both. We provide extra horsepower for agencies during big builds. For brands, we partner directly to prioritize speed and a direct line to the creative.

What does your process look like?

Every project starts with smart planning and hands-on collaboration. Pre-pro covers the details; casting, locations, logistics. Production is where we make it happen. Post delivers finished work built to perform anywhere it plays.

Can you handle large-scale productions?

Yep. Big builds, full campaigns, whatever it takes, we’ve got the crew, studio, and gear to handle it. And when the project needs to move fast, we keep it lean and sharp.

What about smaller projects or social content?

Absolutely. Not every job needs a big crew or massive set. We shoot smart, from quick-turn social to full-scale campaigns, built for efficiency and impact.